Presentation mostly... If you do not have a Steve Jobs to present your devices, do not copy his style of presentation. And of course, the dig... You guys are more important... Steve can wait (the phone call). I mean who would find this kind of a product launch amusing?
product name is idiotic. and from what i remember, it was still a prototype at the time of this event. and i don't think they have launched it yet. seriously. asus makes excellent hardware but when i see shit like this, i cannot stop myself from facepalming myself several times. asus needs to stop pretending to be one of the big guys. they need to speak through their products. and they are currently failing to do that with their smartphone models.