Amazon.com Inc (AMZN.O) announced a new feature within its
Amazon shopping app to cater to international customers shopping for U.S. goods, targeting Brazil, China, Germany and Spanish-speaking markets.
In a statement, Amazon said customers using the new function will be able to shop in five languages - English, Spanish, Simplified Chinese, German, and Brazilian Portuguese - and will be able to make purchases in 25 currencies.
That task may be easier said that done in Brazil, Latin America’s largest economy, where Amazon has shown signs in recent months of expanding its local operations significantly.
