Found this interesting article in Wednesday's edition of DNA Mumbai. Now how useful it is, i really dont know. Thats why i felt lets have a talk on it - if at all anyone has used it or not.
Article link: Buying grocery now has a tech edge - Money - DNA
Basically, it operates in the same way as you do railway or air bookings. But what takes the cake is there are no extra costs involved and the products get delivered right at your doorstep.What augurs well for the consumer is the competition is building up as more and more players try to wean away customers by lining up hefty discounts and other promotional features in an attempt to corner a bigger chunk of market share.
Site Link: AaramShop - the convenient neighbourhood retailer network
The modus operandi is like this. When a consumer makes an order on the website, he can select the shop nearest to his home for delivery. The shopkeeper is alerted about the order through an e-mail followed by an SMS and a call from AaramShop’s call centre. The waiting time is around 3-4 hours before the order can be delivered.
Unlike a typical e-commerce transaction, the company does not charge anything from the kirana stores or even from customers. Instead, it is looking to make money directly from brands by providing them with analytics of consumer behaviour so that they can figure out buyers’ brand preference.
Looks like an interesting concept to me, unless theres some hidden catch that i am missing!
Article link: Buying grocery now has a tech edge - Money - DNA
Basically, it operates in the same way as you do railway or air bookings. But what takes the cake is there are no extra costs involved and the products get delivered right at your doorstep.What augurs well for the consumer is the competition is building up as more and more players try to wean away customers by lining up hefty discounts and other promotional features in an attempt to corner a bigger chunk of market share.
Site Link: AaramShop - the convenient neighbourhood retailer network
The modus operandi is like this. When a consumer makes an order on the website, he can select the shop nearest to his home for delivery. The shopkeeper is alerted about the order through an e-mail followed by an SMS and a call from AaramShop’s call centre. The waiting time is around 3-4 hours before the order can be delivered.
Unlike a typical e-commerce transaction, the company does not charge anything from the kirana stores or even from customers. Instead, it is looking to make money directly from brands by providing them with analytics of consumer behaviour so that they can figure out buyers’ brand preference.
Looks like an interesting concept to me, unless theres some hidden catch that i am missing!