Lenovo gains from promotion through Kaun Banega Crorepati

Sushubh

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Oct 29, 2004
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Lenovo gains from promotion through Kaun Banega Crorepati
China based maker of personal computers Lenovo has said that they have achieved tremendous sales boost and brand awareness in India through their marketing initiatives.
The company specially credited their sponsorship of the popular gaming show on the television featuring Amitabh Bachchan, Kaun Banega Crorepati. Senior Vice President and [...]

http://business.techwhack.co/1157/lenovo-gains/