TOI says it's read by the 'affluent' and 'decision makers'

manu1991

Ancient Philospher
Regulars
Dec 9, 2006
7,331
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Delhi
this is how advertisers see it, they have to put it out there that they are read by the top percentiles of the income groups so that the companies (usually with deep pockets) that target consumers in this segment keep advertising with them.
 


agantuk

Bhatakti Aatma
[OP]
Regulars
Jun 13, 2009
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It's a "news" from TOI, which I think falls into the "joke" category.