Google Analytics Updates

  • Thread starter Thread starter Sushubh
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A new way to unify app and website measurement in Google Analytics

People expect to interact with businesses when and how they like, such as browsing a brand's website to research a product and then purchasing it later using the brand's app. Getting insight into these cross-platform journeys is critical for businesses to predict customer needs and provide great experiences—but it can be very challenging.

Currently, many businesses measure app engagement with Google Analytics for Firebase and website engagement with Google Analytics. While each of these products separately offer powerful insights, getting a more unified picture of engagement across your app and website can be a manual and painstaking process.

To make this simpler, we’re announcing a new way to measure apps and websites together for the first time in Google Analytics.
 
 
“Today we are a technology platform, not a viewing destination. We are a B2B solution, not the indie version of YouTube.”

Lol. Sabko enterprise customers chahiye.

Hmm. I guess now I get why Patreon started working on their video platform last year.
 

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