Amazon News and Updates

Sushubh

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yes. it's a real problem on Amazon india as well. and i do not think any local news agency has reported about it forcing amazon india to do anything about it.

 
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I don't think there's much that can be done here anyways. For this very reason I order only branded products with a return window. These fake review campaigns are run on Instagram and WhatsApp mostly. Most fashion brands pay influencers to do this. I literally have a list of bloggers who do this for bread and butter. A lot of substandard products with very high rating and reviews are everywhere.
 
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Sushubh

Be nice pliss
Staff member
Messages
380,566
Location
Gurugram
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Excitel
Airtel
it's a real problem. if only Amazon keeps a tighter eye on top 500 reviewers, things can be more or less controlled. i think i posted this link from few days ago somewhere already.


The FT found evidence the users were profiting from posting thousands of five-star ratings.

Those who had their reviews deleted included Justin Fryer, the number one-ranked reviewer on Amazon.co.uk, who in August alone reviewed £15,000 worth of products, from smartphones to electric scooters to gym equipment, giving his five-star approval on average once every four hours.

Overwhelmingly, those products were from little-known Chinese brands, who often offer to send reviewers products for free in return for positive posts. Mr Fryer then appears to have sold many of the goods on eBay, making nearly £20,000 since June.