During my evening walk today, I noticed Jio wiring in each and every corner of my colony. Of course one thing I will appreciate that this is one of the most neat wiring done compared to Airtel/ACT/Tachyon here. They have installed their own poles at many places. The rest of the ISPs have done the wiring as usual with wires hanging here and there like a spider web. ACT has done wiring on main roads only and are extending their wires in inside/narrow streets or bylanes on demand like it was my case.
Later, I went on my two wheeler for some vegetable shopping and was surprised to see Jio wiring even reaching lower income colonies like EWS colonies or Janta blocks of my areas where only BSNL has presence, so they are targeting customers from all income groups. With this heavy investment in infrastructure, their first target should have been as many customers as possible even by hook or crook, but these plans are really repulsive.
I am not a Jio snowflake, but with plans matching other ISPs except Airtel or local ISPs, they would have simply taken broadband market by storm.