SourceCoca-Cola is planning to produce an alcoholic drink for the first time in the company's 125-year history - with an alcopop-style product in Japan.
It is keen to cash in on the country's growing taste for Chu-Hi - canned sparkling flavoured drinks given a kick with a local spirit called shochu.
The product is typically between 3% and 8% alcohol by volume.
A senior Coke executive in Japan said the move was a "modest experiment for a specific slice of our market".
It was unlikely the drink would be sold outside of Japan, he suggested.