Apple Bows Apple Music For Artists to Provide Acts With Deep Analytics Dive: Exclusive | Billboard
Today Apple launches Apple Music for Artists, a dashboard designed to provide acts with hundreds of data points giving deep analytical insight into their fans’ listening and buying habits.
The initial beta rollout involves a few thousand artists who will test the product and see what adjustments and expansions, if any, should be made before Apple Music for Artists opens in the Spring to the several million artists with content on the iTunes and Apple Music platforms. Later plans call for a mobile app.
The easily navigable dashboard’s home page provides artists with their current number of plays, spins, song purchases and album purchases. The user can specify the time period ranging from the past 24 hours to the 2015 launch of Apple Music.
An Insights panel showcases key milestones via bullet points that highlight such information as all-time number of plays and purchases for specific songs or cumulatively.